Are you using Google Analytics? There is a good chance that you are using Google Analytics 3. Migrating to Google Analytics 4 (GA4) is necessary if you want to continue using Google Analytics after June 2023! Google Universal Analytics (version 3) will stop collecting new data on July 1, 2023. In fact, we strongly recommend… Read More »
Website maintenance, every website needs it
Your website is your online business card and represents your online presence. Your website is often the first point of contact between your business and potential customers. Whether your website is built in WordPress or Shopify, it’s important that your website looks good, functions well and website security is ensured.
7 Simple Steps to Creating an Effective Social Media Marketing Strategy
Social media marketing is all the rage in today’s business world. Nearly all kinds of entrepreneur have seized the incredible marketing opportunities made available by the widespread use of social media. Given the immense inbound benefits of social media marketing, it’s strange to come across a businessperson who isn’t on any social media platform. A company has a greater chance of going global when it’s on social media. What’s more, it doesn’t cost anything to use any of these social media platforms.
How to Know if Local SEO Should be Prioritized for Your Business
If you run a start-up or small business, your main digital marketing goal is probably to achieve a commercial level of internet visibility. Only when that happens does your business stand a chance of being a financially rewarding venture.
How Domain Names Work – All You Need to Know
There are millions of people visiting websites on a daily basis, but it is safe to say that not all of them understand how the system works.
Almost everyone knows that to access a website, you type what is called a domain name into the address bar of your web browser, hit enter, and voila, you have the website you need. However, have you taken the time to consider what happens when you type in the domain name and how it returns the exact website you need?
7 Things That Will Kill Your eCommerce Business
No matter if you already have an online store or you’re planning to launch one in the near future while constantly daydreaming about spending your days drinking cocktails by the pool while the money rolls in, if you want that to happen, you need to know how to play the eCommerce game.
7 Tips for Building and Optimizing an Ecommerce Store
With the rise of smartphone and tablet technologies, consumers have moved from brick-and-mortar stores to online browsing for products and services. Millennials enjoy the commodities, speed, and accessibility of shopping on ecommerce stores. For business owners, on the other hand, it is probably the most competitive field because rivals are not physically distant, but just a few clicks away.
7 Productivity Tips for eCommerce Businesses
Optimizing an eCommerce business for speed and productivity should be our number one priority in the global market. Because online businesses are dealing with a growing demand and competition, there can be no room for mistakes or inefficiency. It can prove itself a hard task managing an eCommerce business, being the boss, PR and marketing… Read More »
How to Successfully Lead a Creative Digital Team
From devastating deadlines to smothering budgets, you cannot argue with the fact that project management can be brutal at times. However, the fact that less than 5% of companies finish all of their projects is still surprising, not to mention worrying.
How to calculate the sales conversion rate of your website
What are marketing leads, how to calculate the value of a lead and the sales conversion rate of your website and how can you use these numbers towards search engine optimization (SEO)?
