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Google Analytics 3 is ending. Act now!

Are you using Google Analytics? There is a good chance that you are using Google Analytics 3. Migrating to Google Analytics 4 (GA4) is necessary if you want to continue using Google Analytics after June 2023!

Google Universal Analytics (version 3) will stop collecting new data on July 1, 2023. In fact, we strongly recommend that you migrate well before that date (so ASAP) so you can check your current Analytics data against the new GA4 data to make sure that your new setup is reporting accurately.

The sooner you can get GA4 up and running, the more historical data you’ll have when Google Analytics version 3 sunsets.

Sunsetting Google Analytics 3

Google Analytics as we currently know it (Google Universal Analytics, UA or Google Analytics 3) will be shutting down on July 1, 2023. After this date, any website that wants to continue to use Google Analytics, needs to migrate to Google Analytics 4 (GA4). If you’re on the fence, don’t delay. July will be here before you know it, and you’ll be sorry if you haven’t been collecting data to compare.

What is Google Analytics?

Google Analytics is a (free) platform that collects data from your website to create reports that provide insights into your business. As of 2019, Google Analytics is the most widely used web analytics service on the web.

Google Analytics data

What to do now?

DataRoots is offering Google Analytics migration services (available from CAD$ 149) and we can migrate your Google Analytics to the latest version for you.

The procedure includes the following steps:

1.     Analysis of current Google Analytics tracking and measurement setup

2.     Creation of property in GA (Google Analytics) account

3.     Implementation of Google Analytics 4 tracking code

4.     Configuration of the Google Analytics property

5.     Migrating over existing goals

6.     Connecting the new property to Google Search Console

7.     Debug and validation 24 hours later

Where can I get more information?

Go to our website and check our webpage about Google Analytics and Google Analytics Migration services >>>

You can inquire Google Analytics or Google Analytics Migrations Service by simply sending an email to [email protected] or fill out the form on our website. Please make sure to include a link to your website when you reach out to us. We also service websites that haven’t been built by us or have never been maintained before.

Do not hesitate to reach out if you have questions about our services. Whether it be a new website, website maintenance, search engine optimization, issues with your email, website security, or database related questions, we can help!

Saskia

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