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Lace Embrace Atelier

Technology and services

Custom WordPress development
eCommerce
Wishlist feature
Custom donation option
Custom contact forms
MailChimp integration
Website hosting and maintenance

laceembrace
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About the project

Lace Embrace are time honored corsetieres, trained from their vast collection of original antique corsets and lingerie dating from 1700-1970. Their leader, Melanie Talkington has made it her life passion and purpose to create elegant and comfortable corsets that sculpt and enhance all of your best curves. The corsets are not made overseas, they are ethically and individually made in Vancouver, Canada.

When Melanie approached us to develop a website she already had a vision; the website should show movement, and all pages should be connected like a book via Pinterest style cards.

Melanie had a lot of information to share and she wanted to make sure that the website is easy to navigate, and provide her customers with tons of knowledge that she cathered over the years as a professional corsetry maker.

We developed the website from the ground up in WordPress and built an eCommerce platform that allows customers to not only order a pre-made corset, but also enhance the corset to their taste with ribbons, laces, trims, garters.

We created a wishlist option so customers can share their favourite products with others, an open donation option to help collect funds for the Antique Corset Museum, and various smart (contact) forms that will help Melanie to gather information from her customers.

Currently we are helping Melanie with ongoing website hosting and technical website maintenance for her website.